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All Char Koay Teow Curry Mee Koay Teow Th'ng Hokkien Mee Hokkien Char Nasi Kandar Asam Laksa Malay Laksa Nasi Kerabu Lemak Laksa Char Hor Fun Oh Chien Mee Rebus Pasembur Sup Kambing Mee Goreng Maggi Goreng Wan Tan Mee Kuih Bak Moi Yam Rice Teochew Porridge Oyster Porridge Chicken Porridge Loh Mee Fish Head Beehoon Hakka Mee Koay Chap Cendol Loh Bak Char Koay Kak Mee Sotong Popiah Rojak Nasi Lemak Fish Head Curry Herbal Duck Noodle Lam Mee Tom Yam Noodle Pork Innards Porridge Bak Kwa Chee Cheong Fun Roti Canai Dim Sum Char Siew Rice Ais Kacang Local Desserts Oyster Mee Sua Yong Tau Foo Satay Chicken Wing Hainanese Chicken Rice Bak Kut Teh Ikan Bakar Nyonya Apam Balik Mee Udang Claypot Rice Siew Yoke Roast Duck Duck Rice Lok Lok Steamboat Chu Char Seafood Chinese Restaurant Banana Leaf Rice Thosai Nasi Briyani Chicken Chop Pisang Goreng Economy Rice Coffee (Local) Bakery Vegetarian Chai Kueh Karipap Tau Fu Fa Fried Chicken Beef Noodle Apom Mee Jawa Ban Chang Kueh Murtabak Nasi Padang Kolo Mee Chapati Pau Fried Bee Hoon Fried Rice Serabai Burger Roti Babi Lala Noodle Bihun Sup Pan Mee Mee Kuah Fish Head Hotpot Indonesian

Noor Azam Apom Balik

84%
Sifumeter
3 critics · 5 social
4.7
Google Stars
30 reviews
Directions
Lebuh Downing, George Town, 10300 George Town, Pulau Pinang, Malaysia
Muslim-owned
$ per person
+60 19-518 8370

On social

Critics reviews

  • F
    Food food.malaysiamostwanted.com

    En. Noor Azam has been selling his Apom Balik right in front of the General Post Office (Pos Besar Pulau Pinang) along Downing Street (Lebuh Downing) for more than a decade.

    Read on Food →
  • C
    Crizfood crizfood.com

    Another great snack would be the Malaysian Pancake, commonly known as Apom Balik by the Malays and Ban Chang Koay by the Chinese community. One prominent place would be right in town itself.

    Read on Crizfood →
  • F
    Ft ft.com

    A culinary guide to Penang Financial Times https://www.ft.com › ... › Life & Arts 15 Aug 2025 — You can have unlimited refills of broth – and it only costs 50p a bowl. Malay pancakes at Noor Azam Apom Balik in George Town

    Read on Ft →
  • 3 critics weighed in
    Read every review →

Google reviews

4.7 · 30 on Google

  • Jason Oh — photo from their Google review
    J
    Jason Oh · Jan 2026

    One of the tastiest & most crispy small Apom Balik (small crispy Apom). The large Apom Balik is usually called Banjian Kuih (slow cooked pancake in Hokkien language).

    Go to full review →
  • Sherene Tan — photo from their Google review
    S
    Sherene Tan · Nov 2025

    This is apom batik done to perfection. Had one freshly made and every bite was a piece of heaven. The filings were generous and the crust was perfectly crispy with a nice, toasty flavour. Absolutely worth our time.

    Go to full review →
  • Jenny A — photo from their Google review
    J
    Jenny A · Jan 2025

    Very good. I ordered chocolate, cheese and banana. All is good! I am not too convinced about putting the sweet corn on the banana, maybe just me. But, it's only very little, it doesn't bother me.

    Go to full review →
  • BH — photo from their Google review
    B
    BH · Dec 2022

    If you love apam balik, this is the place. The best apam balik that I ever tasted in my life. The skin is crunchy yet filling and generous helping of crushed peanuts and corns. Better get a few because one will never be enough.

    Go to full review →
  • Adyla Rahman — photo from their Google review
    A
    Adyla Rahman · Jun 2025

    Probably one of the best apam balik you can ever asked for!

    Go to full review →
  • surya ramadhan — photo from their Google review
    S
    surya ramadhan · Jul 2023

    Finally got chance to try this legendary Apom Balik. This Apom Balik got better taste than other Apom Balik that I ever tried.

    Go to full review →
  • Sara Lau — photo from their Google review
    S
    Sara Lau · May 2023

    Was craving apom and this was closest to us… freshly made, really crispy edges and generous filling, super enjoyable!

    Go to full review →
  • Nabil S — photo from their Google review
    N
    Nabil S · Aug 2024

    Very fast service. Served fresh.

    Go to full review →
  • Kelvin Moh — photo from their Google review
    K
    Kelvin Moh · Sep 2022

    Good apam balik. You need to park roadside and go buy. Try the 'Biasa Apam Balik'. It's RM1.20/pcs.

    Go to full review →
  • Shawn Tan — photo from their Google review
    S
    Shawn Tan · May 2023

    Authentic Malaysian street food, freshly prepared and delicious. And the prices are affordable.

    Go to full review →
  • Tan Boon Sengg — photo from their Google review
    T
    Tan Boon Sengg · Jan 2021

    Nice apom balik, normally open in the afternoon

    Go to full review →
  • Chin Ai Wen — photo from their Google review
    C
    Chin Ai Wen · Jun 2020

    Best apam balik I’ve tasted in my life!

    Go to full review →
  • 30 Google reviews
    Read them all → or open on Google Maps ↗

Member reviews

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